Better names start with better research.

Researched guides to finding, checking and buying domain names, and the infrastructure behind them.

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Strategy 7 min read

.si vs .ai: Is .si the Next .ai?

.ai became the default for AI companies and its price and scarcity followed. Now the US government calls AI "Super Intelligence", .si overtook .ai in daily registrations within a day, and the two compare very differently on cost, rules, availability and risk.

Oct 4, 2026Read
Strategy 6 min read

Is a .ai Domain Worth It in 2026?

.ai is the default extension for AI companies, with a price to match: a two-year minimum term and renewals far above .com. What it really costs, who runs it now, and when it is worth paying.

Oct 4, 2026Read
Strategy 5 min read

.com Prices Rise on 1 November 2026: What It Means and What to Do

Verisign is raising the wholesale .com price 7% to $10.97. Every registrar pays it and every registrar will pass it on. It opens a new four-year cycle that could reach $13.45 by 2029, and there is one thing worth doing before the date.

Sep 21, 2026Read
Strategy 6 min read

.com vs .io vs .ai: Which Should a Startup Actually Use?

The extension debate is usually argued on vibes. Here it is argued on cost: over five years the same domain runs about $55 in .com, $235 in .io and $414 in .ai, and that is before anyone mentions credibility.

Sep 21, 2026Read
Strategy 7 min read

Buying Expired Domains for SEO: What Actually Carries Over

The pitch is that an aged domain hands you years of authority for the price of a registration. Sometimes it does. More often it hands you nothing, and occasionally it hands you a problem you cannot undo.

Sep 21, 2026Read
Strategy 6 min read

How Many Domains Drop Every Day?

The internet added 9.1 million domains last quarter. That headline hides the churn underneath it: on .com and .net alone, somewhere between 90,000 and 120,000 names stop being renewed every single day.

Sep 21, 2026Read
Strategy 8 min read

How to Sell a Domain Name

Most domains never sell, and the ones that do sell to someone who was already looking for them. Here is how the market actually works, what the platforms take, and how to avoid the scams aimed at people trying to sell.

Sep 21, 2026Read
Strategy 6 min read

Is .io Safe? The Chagos Situation, Explained Properly

The UK agreed to hand the territory behind .io to Mauritius, and a wave of articles announced the death of the extension. Two years later .io is operating normally, the treaty has stalled, and the real timeline is nothing like the headlines.

Sep 21, 2026Read
Strategy 6 min read

The New Domain Extensions Coming From ICANN's 2026 Round

ICANN received more than 1,600 applications for new top-level domains before the window closed in August, the first expansion of the domain system in over a decade. Here is what was applied for, when they arrive, and what it means for everyone else.

Sep 21, 2026Read
Strategy 7 min read

What Is My Domain Worth? How Domain Appraisal Actually Works

Automated appraisal tools are trained on completed sales, which means they are good at the names that sell often and unreliable on the names people actually ask about. Here is how to read a valuation and what really sets the price.

Sep 21, 2026Read
Strategy 5 min read

How to Get a Free Domain Name (And What It Really Costs)

In early 2024 roughly 12.6 million free domains stopped resolving at once. Their owners had done nothing wrong. Here is what free domains really are, the legitimate ways to get one at no cost, and when free is genuinely fine.

Sep 9, 2026Read
Strategy 6 min read

The 10 Most Expensive Domain Names Ever Sold

AI.com went for 70 million dollars. Every name in the top ten is a .com, most are a single dictionary word, and half sold in the last four years. Here is the list, what is missing from it, and the pattern underneath.

Sep 9, 2026Read
Strategy 8 min read

The Best Domain Extensions to Choose in 2026

There are 401.6 million domains registered and .com holds 163.6 million of them. Here is what each serious extension is actually good for, the truth about .io, and the renewal pricing that turns a 2 dollar domain into a 44 dollar one.

Sep 9, 2026Read
Strategy 5 min read

The Biggest Domain Name Providers in 2026

GoDaddy registered 7.9 million new .com domains last year and still finished smaller than it started. The market leader is shrinking while at-cost registrars grow. Here is who is actually winning, and who you should use.

Sep 9, 2026Read
Strategy 5 min read

Why Is .com Still the Most Popular Domain?

There are over 1,500 extensions to choose from and .com holds 163.6 million registrations, more than every country extension on earth combined. The reason is not tradition. It is that people type it without thinking.

Sep 9, 2026Read

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