Who is Squadhelp?

Squadhelp is a naming and branding marketplace that sells brandable domain names and runs naming contests. It renamed itself Atom in April 2024 and now uses atom.com. It is based in Hoffman Estates, Illinois, is led by its founder and CEO Darpan Munjal, and received an investment from Hilco Digital Assets in 2023.

What it is
Domain aftermarket
Now called
Atom, since April 2024
Based in
Hoffman Estates, Illinois, United States
Founder and CEO
Darpan Munjal
ICANN accreditation
Yes, Atom.com Domains LLC, IANA ID 4547
Website
atom.com

Is Squadhelp the same as Atom?

Yes. Squadhelp announced on 17 April 2024 that it had rebranded as Atom, on the domain atom.com, because it had grown beyond crowdsourced naming.

Why does Squadhelp appear in zone data?

Names listed on its marketplace point to its nameservers, which show a for-sale page, so Analytics counts them under Squadhelp.

Atom (formerly Squadhelp) in axath Analytics

Analytics reads the zone files of more than 350 extensions every day and shows which providers gain and lose names, including Atom (formerly Squadhelp).

Open Analytics

Sources

Last reviewed October 9, 2026.

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